What DEFINE stands for.
DEFINE was created with the intention of making a brand where its customers can "DEFINE" their own clothes. Each individual has its own style and therefore different demands on how it wants to dress itself. Therefore we created a brand ("DEFINE") where only the name itself is under copyright, but the logo can be designed/ filled with elements you
want. So go ahead, be creative, start designing your own logo and wear it with proudness. Have fun!
Your DEFINE Team.